Do I Want to be Known for Ideas?
ABSOLUTELY NOT. HERE'S WHY I DON'T THINK YOU DO EITHER. When you ask someone to describe the expertise they have on a particular subject...
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Suzy Wakefield
- Mar 4
- 1 min
Fall 2023 Inspires
Watching the designer shows of the season isn't all about following trends. It's about inspiring details, materials, and applications....
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Suzy Wakefield
- Jan 29
- 3 min
The Great Pink Peep
The value of niching in a sea of sameness CAN YOU BE TOO NICHE? It’s a question that we often get from founders and one we have even...
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Suzy Wakefield
- Nov 28, 2022
- 2 min
As Different as Apples & Oranges?
If we are talking about your brand compared with others in the field, probably not as much as you would like. Want to know one of our...
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Suzy Wakefield
- Oct 26, 2022
- 1 min
What's Underneath Bok Goodall
The fabulous multi-hyphenated Bok Goodall is a founder, creative director, illustrator and all-around go-to Divine Designer. Read on to...
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Suzy Wakefield
- Oct 14, 2022
- 4 min
Connecting For Creatives
And The 3 T's You Need to Learn to Make It Happen I’m not telling you it’s going to be easy. I’m telling you it’s going to be worth it....
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Suzy Wakefield
- Sep 12, 2022
- 1 min
FOR THE LOVE OF FASHION
In Honor of #springrunway2023 #nyfws kicking off the season we offer up this, #psa for why it's so important to watch as many of these as...
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Suzy Wakefield
- Sep 4, 2022
- 4 min
Offsite to Insight
Whether you are a one-person show or a small team, working day in and out on your passions, sometimes it’s hard to see the forest for the...
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Suzy Wakefield
- Aug 23, 2022
- 1 min
Getting to Know What's Underneath Sarah Thornton
Best-selling author of Seven Days in the Art World, our friend and literary expert, shares a bit about her life and how she does what she...
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Suzy Wakefield
- Aug 3, 2022
- 1 min
All In The Details
Do you love fashion? Have you always wanted to take this love and wanted to start a fashion brand? Or have any questions on how to start...
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Suzy Wakefield
- Jun 11, 2022
- 4 min
5 Tips Every Fashion Founder Needs to Improve Decision Making
You know that feeling when you can’t make one more decision, You fear making the wrong one, and you feel like you wouldn’t recognize the...
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Suzy Wakefield
- May 17, 2022
- 1 min
What's Underneath the Covers
Keep up with Janet on Linked In. If you'd like to pick up her latest night table read, Go Tell the Bees that I Am Gone or see online...
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Suzy Wakefield
- Apr 17, 2022
- 3 min
Blurred Lines-The 4 Key Roles You Need to Take Your Product to Next
A Recipe for Your Fashion Team's Success Sometimes seeing clearly happens from the blurring of the lines. Sounds funny right? We believe...
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Suzy Wakefield
- Apr 7, 2022
- 1 min
Getting to Know What's Underneath
Keep up with Robin on Linked In and Instagram and find more about her on Insurgents And for your reading pleasure, pick up your copy of...
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Suzy Wakefield
- Apr 1, 2022
- 3 min
Do Your Daily Exercise
How to Hack Your Habits to More Easily Reach Your Goals Ever find that while working on your own entrepreneurial journey is a joy it can...
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Suzy Wakefield
- Mar 10, 2022
- 1 min
Materials Matter
They certainly do. Sometimes the materials and trims we use are the supporting actors in the stories we tell visually and sometimes they...
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Suzy Wakefield
- Feb 26, 2022
- 1 min
Size Matters. If It Doesn't Exist, Make it
Find Bok on Instagram on ladymsbok and ms_a_london and on LinkedIn here Also, see the fabulous illustrations, and partnership on...
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Suzy Wakefield
- Feb 7, 2022
- 1 min
Getting to Know What's Underneath
Find Sledge on Twitter and LinkedIn Check out ATRBUTE here where you can see Shantell Martin's work as well as on her site. Read more...
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Suzy Wakefield
- Jan 7, 2022
- 3 min
Free Returns Are Never Free
As consumers we love a free return as much as the next person. As fashion entrepreneurs we see how much it really costs our clients to...
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Suzy Wakefield
- Dec 15, 2021
- 3 min
5 Sites To SuperCharge Your Work in 2022
THESE 5 SITES HAVE KEPT US GOING AND MADE US LOOK BETTER IN THE PROCESS In 2021 we tried our best to work smarter not harder in order to...
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