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Consistency: Your Secret Weapon
Let’s talk about consistency—not the sexiest word in the business playbook, but without a doubt one of the most powerful. In design and development, consistency isn’t just helpful—it’s foundational. And as a business owner, I see its ripple effect across every part of my day, my clients’ brands, and the long game of building something that lasts.
Suzy Wakefield
Jul 14 min read
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Context Matters
CONTEXT MATTERS Especially in the world of Fashion. Context of where your brand is sitting in the world, versus in a store, versus on...
Suzy Wakefield
Jan 3, 20243 min read
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Always Be Saving
Little by little, a little becomes a lot. No, I’m not talking about money, though if you learned that at an early age, you are way ahead...
Suzy Wakefield
Jul 17, 20233 min read
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Getting to Know What's Underneath Kimmay Caldwell
Keep up with Kimmay on Kimmay Caldwell Owner of Hurray Media LLC | Founder of Hurray Kimmay TT: @hurraykimmay (watch my video that has 11...
Suzy Wakefield
May 31, 20231 min read
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The Power of Intention
How it Shapes a Fashion Founders Journey Growing up in the sprawling mecca (not) of Montgomery, Alabama, I quickly realized that as soon...
Suzy Wakefield
May 22, 20236 min read
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What's Underneath Bok Goodall
The fabulous multi-hyphenated Bok Goodall is a founder, creative director, illustrator and all-around go-to Divine Designer. Read on to...
Suzy Wakefield
Oct 26, 20221 min read
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Offsite to Insight
Whether you are a one-person show or a small team, working day in and out on your passions, sometimes it’s hard to see the forest for the...
Suzy Wakefield
Sep 4, 20224 min read
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Getting to Know What's Underneath Sarah Thornton
Best-selling author of Seven Days in the Art World, our friend and literary expert, shares a bit about her life and how she does what she...
Suzy Wakefield
Aug 23, 20221 min read
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All In The Details
Do you love fashion? Have you always wanted to take this love and wanted to start a fashion brand? Or have any questions on how to start...
Suzy Wakefield
Aug 3, 20221 min read
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What's Underneath the Covers
Keep up with Janet on Linked In. If you'd like to pick up her latest night table read, Go Tell the Bees that I Am Gone or see online...
Suzy Wakefield
May 17, 20221 min read
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Blurred Lines-The 4 Key Roles You Need to Take Your Product to Next
A Recipe for Your Fashion Team's Success Sometimes seeing clearly happens from the blurring of the lines. Sounds funny right? We believe...
Suzy Wakefield
Apr 17, 20223 min read
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Getting to Know What's Underneath
Keep up with Robin on Linked In and Instagram and find more about her on Insurgents And for your reading pleasure, pick up your copy of...
Suzy Wakefield
Apr 7, 20221 min read
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Do Your Daily Exercise
How to Hack Your Habits to More Easily Reach Your Goals Ever find that while working on your own entrepreneurial journey is a joy it can...
Suzy Wakefield
Apr 1, 20223 min read
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Materials Matter
They certainly do. Sometimes the materials and trims we use are the supporting actors in the stories we tell visually and sometimes they...
Suzy Wakefield
Mar 10, 20221 min read
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